Did you notice a change in the skin care industry?
Since the 1990s, the professional skin care market evolved:
- Shift from European-molded model to medical-inspired concept,
- New competition with aggressive marketing from new distribution channels:
- e-commerce, home shopping and mass-tige categoryin retail.
- Emergence of niche brands with little scientific background,
- Cluttered and confusing market for end-consumers and professionals,
- More informed and educated consumers through new media access.
With over 16 years experience in the USA as distributors of professional skincare. The founders of MD Corrective Care teamed up with a leading French bio-chemist, Dr. Larchet, to follow their dream for
simplified streamlined professional skin care…
MD Corrective Care responds to this new professional skin care market by blending together the worlds of:
- Medical, results-oriented skin care and the world of spa, synonymous with wellness service,
- American efficiency and European refinement,
- Professional skin care and smart retail branding,
- Simple, systematic approach with specialty skin care.
MDCC Development
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MD Corrective Care was designed to simplify and streamline professional skincare while giving an edge to spa professionals by offering advanced cosmeceuticals.
Developed by Dr Larchet, one of France's leading biochemists with cross-category and cross-cultural formulation expertise:
- 30 yrs as Head of Research Development at Roc Laboratories
- 8 yrs with prestigious French professional skin care brand with presence in 70 countries
- Provides in-depth understanding of complex global and cross-category markets
After five years of rigorous testing and development, MD Corrective Care launched with a succinct, innovative and contemporary collection of cosmeceuticals in Fall 2008.
An energetic, independent and entrepreneurial American company.
Staying true to our European roots, all MD Corrective Care products are formulated and manufactured in France.
Differences in terms of:
- Brand Science
- Home/ Retail Skin Systems
- Professional Skin Systems
- Complete Marketing Support
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MDCC Differences
With skin care systems for home & professional use, MD Corrective Care has unique:
- Science: safety ensured with “the second skin technology” that combine the exfoliating agents of AHAs & BHAs derived from natural fruit acids with an innovative micro-patch technology to simultaneously Peel, Seal, and Reveal.
- Simplicity: small number of SKUs (16 for retail, 7 for professional), a systematic approach, color-coded packaging with easy home care and professional protocols.
- Conciseness: four retail lines with four steps offering an anti-age action while addressing targeted skin care concerns (mature skin, oiliness, sensitivity, hyperpigmentation).
- Professionalism: a legitimate professional brand. Retail skin systems designed to emphasize and replicate Professional Peel Services.
- Marketing: modern, vibrant and eye-catching range with sophisticated support materials and a social media strategy to reach a new generation of consumers.
Differences in terms of: Brand Science, Home/ Retail Skin Systems, and Professional Skin Systems.
MDCC Science
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In contrast to other Peel ranges, MD Corrective Care relies on “the second skin technology” delivery system in all formulations: an innovation brought to life with a modern Peel, Seal, Reveal concept.
with home-care “mini-peels” and professional peels featuring AHAs or BHAs (Alpha or Beta Hydroxyl Acids) to stimulate cellular turnover and reveal fresher and smoother “second skin”.
with a micro-patch delivery system which acts like a “second skin.” This virtual “healing bandage” helps expedite recovery and protect following the “peel”.
- Each micro-patch is customized to address either:
- Aging skin (Age Defying)
- Oily skin (Purifying)
- Sensitivity & Redness (Soothing)
- Photo-damaged, hyper-pigmentation (Brightening)
beautiful fresher and smoother skin with our “second skin technology” specific to our peels and micro-patch delivery system.